Service Store opened its doors last night on the central strip of Byron Bay, right on the eve of Splendour In The Grass.

Adding to the electric atmosphere of Byron in July, Service Store launched with a permanent space to sell denim including Rolla’s, Neuw and Abrand Jeans. With special guests Set Mo on the decks, it was a warm way to welcome Byron’s latest fashion fixture.

See all the pictures here and go pay Service Store a visit at 17 Lawson St:

Event – Service Store Opening @ 17 Lawson St, Byron Bay
Photographer – James Ambrose
Date – 20/07/2017