Brand creative director Sarah Shotton describes the latest collection as “Fight Club meets Game of Thrones” – filled with bold leathers mixed with lace and mesh for a throwback, vintage feel. Accordingly, the campaign video takes place in a grimy underground den, where models Magdalena Frackowiak and Élise Crombez play a game of strip pool while a bunch of male onlookers cheer and bang on the glass windows.
Eventually, the clothes come off to reveal some of Agent Provocateur’s AW17 intimates, but there’s a cheeky end to the whole ordeal. Watch the video shot by Anton Corbijn above, and see the campaign images below. It’s enough to make you want to rent a motorcycle and ride on the wild side: