Party & Bullshit 7m

For years, Foot Locker’s flagship store in Sydney has stood smack-bang in the middle of George Street, dishing out Air Max, Adidas and everything in between to the never-ending stream of commuters flooding from the nearby Town Hall station.

After a brief absence and makeover, the store at 542 George is back – bigger and better than ever. The hugely hyped resurrection meant that fans were camping at the FL doors for hours before the official opening last week, where we got a sneak peek into the new space and the products that are housed there.

Perhaps most excitingly for ball fans, the FL store is now an official House of Hoops location, meaning that it’ll be a hub for all of your Jordan and Nike Air needs. Next time you’re preparing to go hard in the paint, consider yourself sorted.

The store opening also coincides with the release of a new ‘The Locker’ app which allows you to reserve hyped releases with the touch of a button – so put dibbs on your fave pair of TNs from the comfort of your own home! Have a play around with the app right here, and see it all IRL and the minty fresh Foot Locker store on George.

Words by Christopher Kevin Au Photos by Luke Latty Filmed by Jay Grant February 21, 2017
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