Watch: adidas Skateboarding & Hélas Launch New Collaboration With Animation Video
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Fashion 11m

adidas Skateboarding have teamed up once more with French skate crew Hélas, and this time, they’ve entered the animated world.

To promote their latest apparel and footwear fusion, adidas have sent Hélas co-founders Lucas Puig, Stephen Khou, and Clement Brunel into their own cartoon, defending Planet Earth in ‘The Ultimate Challenge.’ The plot sees a super villain try to kidnap tennis legend Stefan Edberg, before the Hélas crew come to the rescue with the help of French emcee Kekra. It all culminates in a fierce conflict in a Paris train station, and hey – we definitely wouldn’t mind more promo like this.

The adidas Skateboarding x Hélas collection  – including a crisp duffel bag, matching cap and full navy tracksuit – is out now via Beyond Skate, Fast Times & more. See it below, and shop it ASAP:

February 14, 2018
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