It’s a well-known fact that the coolest people on the planet wear glasses: Gucci Mane, Louis Theroux and Velma from Scooby Doo just to name a few. Long gone are the days when ‘four eyes’ was considered an insult, and now afforable frames have hit new heights of haute with the latest Ellery and Specsavers collaboration range.

It’s been almost a decade since Australian label Ellery launched and navigated its way into high fashion consciousness, and the latest Specsavers collaboration is giving the brand greater accessibility by lowering the price tag. Still, the campaign is fronted by supermodel Gemma Ward, proving that while glasses have the kinda important functional purpose of allowing you to see things, they can be a serious style statement as well. The Ellery and Specsavers collection consists of fashion frames – including sunglasses – with all of the bold attitude and without the heavy price tag.

The collection launched last night at an opulent and old-fashioned property in Darling Point, with the oh-so-fancy settings providing the perfect backdrop for cocktails and some of the dapper attendees. Notable guests included Kym Ellery herself, Alex Perry, Jack Moffitt of The Preatures and Suze DeMarchi of Baby Animals. See pictures from the lush soiree above, and whether you prefer clear frames or tortoise shell, grab yourself some of the Ellery and Specsavers collaboration right here:

Event – Ellery X Specsavers Launch
Photographer – Jack Bennett
Date – July 27th, 2016