This visionary brand, founded by Sam Moore in 2019, brought together streetwear and outdoor gear in an epic fusion of style and functionality, with nature’s beauty unleashed through bold and striking graphics, capturing the essence of untamed landscapes. Attendees were left in awe as they explored the collection, feeling the primal connection with the elements.
But it wasn’t just about fashion. Refreshments by Hahn Beers and Fellr Seltzers kept everyone cool, while Joe’s Deli served up mouthwatering bites. And who could miss the mesmerising installation by Sniff Flowers? It added a touch of natural elegance that completed the immersive experience.
PYRA’s Wild Horizons event was a wild success, delivering quality, sustainability, and adventure in one epic night. You can shop the range when it launches on July 19th at 10am right here: