Party & Bullshit
Words by Jack Bennett October 30, 2025

Sydney crew turned up for the launch of Superdry’s latest campaign last night!

You might have heard us shouting about it last month, but Superdry’s Set For Summer drop really taps into everything Bondi – a mixture of florals, party fits, and beachy shirts, the collection encapsulates everything your wardrobe needs as we move into the warmer months.

To celebrate, the Superdry crew took to The Rooftop at North Bondi Surf Life Saving Club for a launch last night that attracted not only the stars of the Set For Summer campaign, but also a bunch of Sydney’s most influential peeps. doozy provided the drinks and (even though it’s probably not great for the summer rig) the catering from Bondi’s Lox In A Box, which included sliders, onion rings, and chicken tenders, was next level.

Catch the highlights in the gallery above:

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