Snoop Dogg, known for his, ahem, affinity for weed, recently shocked the world when he announced he was “giving up smoke” yesterday. It was a massive revelation that blew a hole in everything we know about, well, everything, with Snoop writing online, “After much consideration and conversation with my family, I’ve decided to give up smoke. Please respect my privacy at this time.”
Rest assured, however, as the universe has seemingly corrected itself, with Snoop taking to social media to explain the true meaning behind his confession.
Posting a video online with him cooking a marshmallow over a fire, Snoop explains, “I have an announcement. I’m giving up smoke. I know what you’re thinking. ‘Snoop! Smoke is kind of your whole thing.’ But I’m done with it. I’m done with the coughing and my clothes smelling all sticky-icky. I’m going smokeless. Solo Stove fixed fire, they took out the smoke. Clever.”
It’s a genius marking strategy that’s definitely got millions of people aware about a stove that they probably wouldn’t have paid attention to otherwise. Check out the video in full below and next time you indulge in the magic herb, think of King Snoop.
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