With their products being favoured by skaters for its compactness and ability to produce raw images, Kodak has delved into the community to launch its new ‘Super 8’ 8mm camera. Within the collection are decks, wheels, tees and caps, all of which feature Kodak’s classic red and yellow palette with Girl’s favoured female logo.
“Girl videos have always been partially shot on film. The 20 plus years of our archived photos are all shot on film. The Kodak brand is so synonymous with skateboarding to me, this collaboration feels completely natural. To work with Kodak officially, and for it to come out so cool, is extremely rewarding,” Sam Smyth of Girl said.
You can preview the collaboration below, while the brands will also be releasing a joint film on August 29 – stay tuned to this page to see it first: