Image via clubbingtv.com //
Continuing the straight up insanity of 2020, Malibu Rum has teamed up with Dillon Francis for the #TheCoconutChallenge, and it totally slaps. The challenge itself basically has fans dancing to the new remix of the “The Coconut Nut” for a chance to star in his music video.
‘The Coconut Nut’ song is as old as time itself (not really, but still), being from a 2010 meme video called “The Coconut Song – (Da Coconut Nut)”, which has over 100 million views.
“The song has been around for a long, long time and has had lots of plays and downloads, so we thought it was a good fit with Malibu Rum and our coconut spirit,” said Malibu’s Brand Director. “It’s a great way to bring the brand to life and make the song more contemporary and inspire our target audience to dance and have fun and enjoy the summer fun in a situation that’s a little bit different than normal.”
The remix sees Francis reach into his trap bag to pull out a remix for the ages, keeping the fun and levity of the original while still making sure its a total banger. Basically, if Francis were to ever play this at a festival, half the crowd would be moshing their hearts out, and the other would be screaming the words until tears streamed down their faces. But we’ll let you decide for yourself, check the original and Francis’ remix below to see which you prefer.