SHEIN, the global fashion giant, and Ultra Music Festival, one of the world’s leading electronic dance music events, have joined forces to launch an exclusive fashion collaboration range in Australia…

The SHEIN X ULTRA AUSTRALIA collection is now available online, featuring a vibrant and innovative mix of clothing and accessories for both men and women. From graphic tees to neon bodysuits, holographic separates to reflective jackets, and unique accessories like fanny packs and face masks, the collection captures the boldness and excitement that embody the spirit of Ultra Music Festival.

To celebrate the launch, SHEIN is also hosting an immersive GLAM STATION POP-UP store at the Ultra Music Festival in Melbourne on Saturday, April 15. Festival-goers can sample Shein’s cosmetic brand Sheglam and receive complimentary consultations and touch-ups with professional make-up artists. In addition, SHEIN is offering an exciting giveaway for fans, with a prize pack worth $400 that includes 2 x Ultra Australia General Admission tickets and a $50 SHEIN online voucher – just email [email protected] with your full name and contact details (phone number and email) and the name and details of the mate you want to bring.

The SHEIN x ULTRA AUSTRALIA collaboration is a testament to the brands’ shared commitment to pushing boundaries and connecting people through their passion for fashion and music. With the launch of this dynamic collaboration, festival-goers and fashion enthusiasts alike can express their unique styles and create unforgettable experiences at Ultra Music Festival. To shop the SHEIN x ULTRA AUSTRALIA collection, visit au.shein.com.