What do we know about Atlas Franklin Alexander? We know we love his dark electro-pop, we know we’re obsessed with the video he’s made with creatives The Bardos, and that’s about it. Seemingly appearing out of nowhere last year with his songs ‘Ancient Choreography’ and ‘Valis’, the latter of which was accompanied by a crazy clip, we barely had time to wrap our heads around his music before he (outside of a few Bigsound performances) vanished.
Returning at the start of last month with his second single ‘Sonder’ – a collage of staggered beats, pop hooks, and darkwave synths – the enigmatic artist reminded us why we got so hooked back in 2018. The accompanying visuals felt more like a short arthouse film than a music video, which only deepend the allure of Atlas who plays a god-like figure capable of changing people’s sex.
https://www.youtube.com/watch?v=HIQaoAnRrTY
Constantly on the move, we connected with Atlas to find out more about his process and what his ambitions are for the future. Check out the interview below as well as the tracks/artists which inspired ‘Sonder’:
Location wise, I’ve been to some beautiful places around the world but my best inspiration comes from limbo. That space in between. Park benches, mates couches, living in ashrams, meditation centres, at beaches, in garages, in my car and just pretty much on the road. I think I’ve always felt more purpose when I’m not set in one place.
https://www.youtube.com/watch?v=_n0Ps1KWVU0
You could definitely call the three songs related, the whole album really. I tend to write a story and the songs become chapters. Ancient choreography, Valis and Sonder are chapters in the same story. All of the songs in the album are born at the same time fuelled from the same ignition. Those first three tracks/clips that I’ve released are a great indication of how this story goes.
https://www.youtube.com/watch?v=5ZT3gTu4Sjw
It was a great festival to showcase the live show. After the shows at Bigsound my band and I managed to score a spot on the Select Music roster. We’ve been chatting with them and will have a bunch of shows coming really soon.
https://www.youtube.com/watch?v=mUYf2yu78Ts
We’ve known each other for quite some time now, we met working on a friend’s short film. The Bardos are based in Paris and even though we live on opposite sides of the globe, we still manage to make it work creatively. They always have a really unique and interesting way of looking at things, it’s probably why we get on so well.
https://www.youtube.com/watch?v=Fi0q0O4V5Qs
The visual element is a very important part, I wanted to create a world where you could lose yourself. The music, the visuals, the film, and the overall vibe is deliberately set to leave you in a daze.
https://www.youtube.com/watch?v=XQXKelbB9wk
A couple more video releases, an album release and a bunch of shows.