The brand<>band leverage aint a new concept, you know the gist, sometimes it spells great (like this) and the majority of the time: ಠ_ಠ 

Marvel don’t slouch though, they’re currently producing a series of more than 50 variant covers that are all homages to classic album covers. In other words, a serious wacom workout in occurring NYC. From the honch, Marvel’s editor-in-chief Axel Alonso:

“For years, Marvel Comics and hip-hop culture have been engaged in an ongoing dialogue. Beginning this October, we will shine a spotlight on the seamless relationship between those two unique forces.”

Tingle your minds eye and ear canals below. Because rap.

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