Burton has just opened its doors in one of New Zealand’s favourite snow spots, Queenstown.

Officially opening its doors last Friday, Burton was welcomed with open arms by the local snowboarding community, with beverages and bites in the brand new retails space, as well as an afterparty at World Bar. The store’s design takes visual cues from Burton’s original home of Burlington, as well as Queenstown’s breathtaking scenery – offering a unique shopping experience for men, women and little ones in the snow.

The latest Burton chapter joins a string of stores around the globe, including Los Angeles, New York, Tokyo and Zurich. You can see images from the launch below, and if you’re around Queenstown, pay them a visit at 45 Camp Street: