With COVID-19 seemingly creeping into every facet of our lives, it’s no surprise that labels like Jagger & Stone have felt the effects of life in lockdown. Initially planning to launch a different collection at Coachella this year, the team at J&S were forced to adapt and rework their range and strategy completely due to the virus. It’s resulted in the ‘Lady on the Street’ line, which proves that it takes a little pressure to create pure diamonds.
Anchored by ‘90s cuts, patterns and textures, the relaxed range bridges that gap between everyday streetwear and festival/party outfits perfectly. With everything from tie-dye to tartan, and no shortage of crops and skirts, ‘LotS’ is dropping at just the right time – spring is only weeks away.
Taking to the streets and local venues of the Gold Coast for the accompanying shoot, it feels like the team was hell-bent on capturing the attitude of the collection. Check out the full shoot in the gallery above and the epic video below, and don’t forget to head here and shop the ‘Lady on the Street’ collection now!
