That’s what Pals are for, right?
On the surface, pastel-obsessed RTD kings Pals and surf-inspired streetwear label Beach Brains don’t have a lot in common. One is known for sending tastebuds in Aus and NZ on a one-way ride to pleasure town with their range of drool-worthy flavours and the other is turning heads in the fashion world, courting favour with US Vogue and more.
Scratch a little deeper and you realise the two are walking the same path, albeit in different industries. Each has seen a rapid ascension from their humble beginnings, taking an outside-of-the-box approach to aesthetics and design, and both Pals and Beach Brains are built on creativity and originality, which brings us to their limited-edition capsule.
The three-piece collection features two unisex 100% cotton tees that combine Pals’ pastels with Beach Brains grungey street aesthetic – one black and one white, so you can alternate depending on your mood that minute. Plus, there’s a checkered tote bag that has been altered to fit two boxes of Pals inside, which is exactly the type of ingenuity we can get behind.
“What we love about Beach Brains is their non-conformist approach; they are always combining aesthetics and are never restricted in one box,” Pals co-founder and director Matt Croad says. “We follow a similar mindset at Pals, always wanting to do things differently and not being held back by the traditional ways of building a brand. Plus, it’s great to work with a local brand pushing the boundaries in their field.”
Feast your eyes on the capsule now and FILL OUT THE FORM BELOW FOR THE CHANCE TO WIN ONE OF THREE complete Pals X Beach Brains capsules. Entries close 17/2/22.
