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Family business.
In case you were wondering, the Budgy Smuggler team know how to throw a party. The people behind everyone’s favourite Aussie swimwear label put the call out for their Summer 2026 launch event and the people came in droves, with the superyacht Mischief hitting Sydney Harbour packed out like a pair of Budgys carrying the Girthmaster’s piece.
In honour of Budgy Smuggler ambassador, Test centurion and World Cup final hero Travis Head, the crew built a floating cricket pitch behind the yacht and a crazy cricket bat throne for the event, with everyone getting the chance to throw a few down at him (obvs a huge flex to say you bowled at Travvy). The bowlers were even decked out in pieces from the new collection, turning each delivery into a very unconventional fashion show.
Ashley Plays Golf was there to sock a few into the water, with fellow ambassador Happy Allen cramming some cream buns into his gob. In case you’re wondering, we’re not sure where he pulled them from in the middle of the Harbour… Plus there were DJs, drinks and endless laughs on board.
The new Summer 2026 collection features a stack of fresh prints across men’s smugglers, women’s swimwear and accessories. Check out the full highlights in the gallery above and head to Budgy Smuggler to shop the new range.
