Wine label I AM GEORGE has arrived in Australia, giving us a quality glass of red down at Chippendale bar, Freda’s.

The premium red wine label looks to preserve the legacy of George Wyndham, a pioneer of the Australian wine industry and also one of the first to plant vines Down Under. Aside from the wine, I AM GEORGE also comes alive in a short film series with Brilliant Films, which brings cinematic flair to Wyndham’s original diaries from 1834.

Last night’s jam saw I AM GEORGE served up at Freda’s, with a host of tunes, live painting by Jamie Preisz, and a show by magician Adam Mada, who turned dirt into wine in front of the audience. Pretty handy trick, if you ask us! I AM GEORGE bottles are now available at liquor stores around the country, and you can see the Freda’s launch below:

Event – I Am George: Wine Launch @ Freda’s
Photographer – Luke Latty
Date – 25/10/17