Oakley will be heading to Thredbo from July 23rd to 24th to showcase their new Prizm technology, which enhances colour, contrast and visibility in lenses that adapt to the entire spectrum of light conditions thrown down by Mother Nature. The lenses will make board-riding a much more comfortable experience – in fact, Oakley are so confident in their new Prizm products that you’ll be able to try them out for yourself during the weekend. A Prizm demo is just one of the activities on offer during the takeover, which will also include a Performance Lab and a Q&A session with Olympic and X Games athletes including Sage Kotsenburg and Seb Toots.
The Prizm Weekend will culminate with a poolside performance from Client Liaison, who can be seen sporting the Prizm lenses with wonderful colour co-ordination in the dapper photo above. The party will commence from 3:00pm on July 24th, so get toasty on the dancefloor early with the local synth masters.
You can see all of the events available below, so if you happen to be in Thredbo next month, get stuck into it: