Left image via BBC // Right image via Instagram
A few months ago Ye posted a now-deleted note on Instagram saying he was focussing on music, with the caption “STOP ASKING ME TO DO NFTS”, which attracted a lot of skepticism from the NFT community. Now it seems that the guy who famously changes his release dates at the last minute and remixes his albums after they’ve been released may have changed his mind..
About a week ago, Ye filed trademark applications for “blockchain-based non-fungible assets,” “currencies and tokens,” and “online retail store services featuring … digital art” with the United States Patent and Trademark Office (USPTO). Whether that means he’s protecting his image/likeness from being capitalised on, or if he’s about to drop his own NFT remains to be seen.
We’re not saying it’s a complete turnaround from Ye, who did add the caveat to his Instagram post, “Ask me later”, but it is further evidence that the future of music, as well as art, will be in some ways intrinsically connected to the NFT world. Now the only thing to do is wait for that Yeezy mint…